Digital Asset Management Audits
Why Auditing and Prioritizing Your Digital Assets is a Marketing Must-Have For over two decades, I've championed the power of Marketing Technology including Digital Asset Management (DAM)...
My Secret Weapon: Admation's Batch Approval (For Busy Marketing Teams)
Let's be honest, in a small marketing team like mine, "resource overload" could be our middle name. Online marketing is a complex beast, with endless platforms and content to manage. As the Marketing...
Beyond Fines: The Strategic Advantages of Marketing Compliance
Compelling marketing campaigns are the lifeblood of any successful brand. They capture attention, spark interest, and ultimately drive sales. But behind the scenes, there's another crucial...
Navigating Marketing Compliance: The Power of Integrated Software
Navigating the ever-evolving landscape of regulations and compliance across marketing operations can feel like running a marathon in quicksand. Compliance requirements, whether related to data...
5 Key Metrics to Measure the Effectiveness of Your Approval Workflow
Feeling the Pinch of Missed Deadlines and Inefficient Marketing Approvals? A streamlined review and approval workflow is the secret weapon of high-performing marketing teams. It keeps projects on...
The Untapped Resource: Maximising ROI on Your Marketing Team's Time
The relentless pursuit of ROI (return on investment) is a defining characteristic of marketing. We track every click, analyse every conversion, and meticulously calculate the financial return...
De-Risk your Marketing Risk and Compliance Process with Simple Admation
What is the biggest problem most marketers face when it comes to meeting marketing risk and compliance requirements? The complexity of the regulations? The length of time it takes legal to get back...
AI in Marketing Approvals: A Powerful Assistant, But Not a Replacement
Artificial intelligence (AI) has become a game-changer in marketing, but its integration into the world of marketing approvals requires a thoughtful approach. While AI offers undeniable benefits,...
Building a Lasting Legacy: Strategies for Effective Brand Management
Building a brand that consumers trust and remember is critical in today's crowded marketplace. A recent study by The Institute of Customer Service found that 81% of consumers prioritize brands they...
Choosing the Right Marketing Project Management Software
Stakeholder Collaboration: Selecting the Perfect Creative Project Management Software Across the marketing industry, efficiency and collaboration are king. Creative Project Management Software or...