Simple Marketing Solutions Blog

How to set up, run, and continuously improve the approval workflow that gets your marketing to market faster. Most marketing teams don't have an approval problem. They have a process problem. The...

Online proofing software gives marketing and creative teams a single, structured platform to review, annotate and approve every asset — replacing email, spreadsheets and printed mark-ups with...

The Problem Hiding in Plain Sight "Which version is final?" If your marketing team asks this question more than once a week, you're not alone. And you're losing more than you think. Version...

Melbourne, Australia – Feburary 2026 — Simple and Dokio have announced a strategic partnership to support organisations managing central marketing operations alongside local execution and sales...

Picture this: It's Sarah's third week as a marketing coordinator at a major bank. She's just finished designing a digital banner ad for a new home loan product, and now she needs to get it approved....

Jira is software development project management software designed for agile workflows and technical issue tracking. Marketing teams require specialised features that Jira lacks: visual proofing for...

As 2025 comes to a close, we’re reflecting on a year that’s seen strong growth, major product releases, and continued collaboration with the incredible marketing, creative and brand teams we’re proud...

The creative brief isn’t just paperwork; it’s the cornerstone of your marketing project. Yet, briefing often turns out to be a challenge even for seasoned professionals. A well-written brief should...

Marketing approval checklists are structured sets of review criteria that reviewers complete before approving a piece of content. They make sure every campaign, asset or communication is assessed...

The most common bottlenecks in a marketing approval process are incomplete briefs, too many approvers, scattered feedback, slow compliance reviews, and overloaded creative teams. Each one is...