After considering a range of marketing project management tools, ME Bank has selected admation as it's preferred software provider. Admation is set to deliver a range of features to ME Bank's marketing team to help improve their project, approval workflow and resource management.
Prior to implementing admation, ME Bank's marketing projects were paper-based and managed via manual processes. This resulted in inconsistencies throughout the briefing stage and approval workflow. In addition, the marketing team had no reporting and forecasting capabilities to monitor and track projects, nor the agility to respond to unplanned projects.
ME Bank went in search of project management software that could offer:
Increased agility and productivity
A decrease in artwork revisions, errors and bottle necks
More visibility over work in progress
A centralised digital hub to manage marketing projects
Improved collaboration
An automatic audit trail of marketing work
Reporting tools
Better forecasting capabilities
Asset management
ME Bank selected admation for its range of integrated features:
Project management: online briefs, templates, document management and reporting tools