A Look Back at 2025 — A Year of Growth, Innovation and Collaboration at Simple
As 2025 comes to a close, we’re reflecting on a year that’s seen strong growth, major product releases, and continued collaboration with the incredible marketing, creative and brand teams we’re proud...
Stop Wasting Time on Bad Briefs | Smarter Marketing Project Management and AI Insights
The creative brief isn’t just paperwork; it’s the cornerstone of your marketing project. Yet, briefing often turns out to be a challenge even for seasoned professionals. A well-written brief should...
How Smarter Approval Checklists Can Transform Your Marketing Workflow
Marketing teams today are running at full speed — juggling campaign deadlines, compliance reviews, and creative sign-offs across dozens of channels. Between tight timelines and constant stakeholder...
Identifying and Preventing Bottlenecks in Your Marketing Approval Workflow
Imagine your marketing department as a content factory. Ideas spark and ignite, feeding into the creative process. But instead of a smooth flow of polished marketing materials emerging from the...
Improving Creative Team Collaboration with the Right Project Management Tools
Why Creative Collaboration is a Strategic Imperative Effective collaboration has always been the backbone of successful marketing—but today, it’s more than a nice-to-have. It’s a strategic...
Admation’s Approval Centre Gets Its Biggest Upgrade Yet
Marketing approvals are a critical part of every campaign, yet they’re often the biggest bottleneck. For marketing teams managing multiple assets, stakeholders, and compliance reviews, traditional...
The Case for Integrated Marketing Project Management Software
Why Project Management Alone Isn’t Enough for Marketing Teams Marketing has evolved into a highly dynamic, multi-layered function. Today’s teams aren’t just managing campaigns—they’re overseeing a...
