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Why Jira Isn't Built for Marketing Teams: The Case for Purpose-Built Marketing Project Management Software
Jira is software development project management software designed for agile workflows and technical issue tracking. Marketing teams require specialised features that Jira lacks: visual proofing for...
A Look Back at 2025 — A Year of Growth, Innovation and Collaboration at Simple
As 2025 comes to a close, we’re reflecting on a year that’s seen strong growth, major product releases, and continued collaboration with the incredible marketing, creative and brand teams we’re proud...
Stop Wasting Time on Bad Briefs | Smarter Marketing Project Management and AI Insights
The creative brief isn’t just paperwork; it’s the cornerstone of your marketing project. Yet, briefing often turns out to be a challenge even for seasoned professionals. A well-written brief should...
How Smarter Approval Checklists Can Transform Your Marketing Workflow
Marketing teams today are running at full speed — juggling campaign deadlines, compliance reviews, and creative sign-offs across dozens of channels. Between tight timelines and constant stakeholder...
Identifying and Preventing Bottlenecks in Your Marketing Approval Workflow
Imagine your marketing department as a content factory. Ideas spark and ignite, feeding into the creative process. But instead of a smooth flow of polished marketing materials emerging from the...
Improving Creative Team Collaboration with the Right Project Management Tools
Why Creative Collaboration is a Strategic Imperative Effective collaboration has always been the backbone of successful marketing—but today, it’s more than a nice-to-have. It’s a strategic...
Admation’s Approval Centre Gets Its Biggest Upgrade Yet
Marketing approvals are a critical part of every campaign, yet they’re often the biggest bottleneck. For marketing teams managing multiple assets, stakeholders, and compliance reviews, traditional...
Beyond Red Pens: Project Management Solutions for Digital Review Efficiency
Cluttered email threads, messy printouts, and unclear feedback were once the norm for teams managing asset-heavy projects. In this scenario, employees could wind up spending more time on routine...
Simple Asset Manager Named Best Digital Asset Management Software for Its AI-Powered Search by Leading Software Directory
Simple Asset Manager Named Best Digital Asset Management Software for Its AI-Powered Search by Leading Software Directory
The Case for Integrated Marketing Project Management Software
Why Project Management Alone Isn’t Enough for Marketing Teams Marketing has evolved into a highly dynamic, multi-layered function. Today’s teams aren’t just managing campaigns—they’re overseeing a...
