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Best Marketing Approval Workflow Software for Enterprises

Enterprise marketing teams face a specific version of the approval workflow problem. It is not simply a matter of getting sign-offs faster. It is about managing simultaneous campaigns across multiple...

Simple and Dokio Announce Strategic Partnership to Support Marketing Operations and Sales Enablement at Scale

Melbourne, Australia – Feburary 2026 — Simple and Dokio have announced a strategic partnership to support organisations managing central marketing operations alongside local execution and sales...

Simple Asset Manager Named Best Digital Asset Management Software for Its AI-Powered Search by Leading Software Directory

Simple Asset Manager Named Best Digital Asset Management Software for Its AI-Powered Search by Leading Software Directory

Simplify Your Martech Stack: A Strategic Guide for Marketing Operations

Understanding Marketing Operations As we move swiftly into 2025, the marketing technology (martech) landscape continues to evolve rapidly, presenting both opportunities and challenges for...

Maximising Martech Adoption and Utilisation: Unlock the Potential

Imagine this scenario: A seasoned marketer returns from long-service leave, energised and keen to re-immerse herself in her projects and collaborate with her team. However, what she encounters is a...

PIM vs DAM: Navigating the Right Solution for Business Growth

Today's digital marketplace, the precision and consistency of product information across various channels are critical. Missteps, such as outdated prices or incorrect product images, can...

20 Essential Efficiency Tips for Maximising Marketing Project Success

Do you regularly spend all day actioning tasks and managing your marketing projects, only to go home wondering what you actually achieved? You are not alone, and unfortunately it is increasingly...

The Changing Structure of Marketing Departments in the Age of Disruption

The traditional marketing department structure is under siege from the impact of new technologies, but while marketers know their organisations need an overhaul, many are struggling to formulate...

How Foxtel’s in-house agency Felix delivers brand and efficiency gains

How Foxtel’s in-house agency Felix delivers brand and efficiency gains Subscription television company Foxtel doesn’t do things by halves. Ranked in the top 10 Australian advertisers by spend, the...

4 Marketing Technology Trends that will Transform Higher Education Marketing

“There’s a tsunami coming.” So said John Hennessy, President of Stanford University in a now-famous interview with The New Yorker in 2012. He was referring to how technology was about to radically...