What Are Marketing Approval Checklists and Why Do They Matter?
Marketing approval checklists are structured sets of review criteria that reviewers complete before approving a piece of content. They make sure every campaign, asset or communication is assessed...
Common Bottlenecks in Marketing Approval Processes (& Fixes)
The most common bottlenecks in a marketing approval process are incomplete briefs, too many approvers, scattered feedback, slow compliance reviews, and overloaded creative teams. Each one is...
Improving Creative Team Collaboration with the Right Project Management Tools
Effective collaboration is one of the strongest predictors of marketing performance — and one of the hardest things to get right across marketing, creative, legal and compliance teams. Simple...
Beyond Red Pens: Project Management Solutions for Digital Review Efficiency
Cluttered email threads, messy printouts, and unclear feedback were once the norm for teams managing asset-heavy projects. In this scenario, employees could wind up spending more time on routine...
Simple Asset Manager Named Best DAM Software for AI-Powered Search
Simple Asset Managerwas named one of the best digital asset management software platforms in Research.com's 2025 rankings, recognised for its smart AI search and auto-tagging capabilities that help...
The Case for Integrated Marketing Project Management Software
Marketing teams have outgrown standalone project management software. Simple Admation is an integrated marketing project management platform that combines project tracking, resource management,...
How to Take the Pain Out of Managing Marketing Requests
Managing marketing requests and project intake is one of the biggest challenges facing modern marketing teams and creative departments. Without an efficient, centralised intake process,...
How I Help Marketing Teams Tackle Compliance: My Go-To Tips
Marketing compliance is no longer optional—especially if you’re working in highly regulated industries like finance, healthcare, insurance or pharmaceuticals. The stakes are high, and the rules are...
