Simple Marketing Solutions Blog

It's 4pm on a Thursday. The campaign launches Monday. Marcus, a senior marketing manager at a financial services firm, is trying to piece together where things stand. The legal copy - a Word document...

How to set up, run, and continuously improve the approval workflow that gets your marketing to market faster. Most marketing teams don't have an approval problem. They have a process problem. The...

Picture this: It's Sarah's third week as a marketing coordinator at a major bank. She's just finished designing a digital banner ad for a new home loan product, and now she needs to get it approved....

Imagine your marketing department as a content factory. Ideas spark and ignite, feeding into the creative process. But instead of a smooth flow of polished marketing materials emerging from the...

Marketing approvals are a critical part of every campaign, yet they’re often the biggest bottleneck. For marketing teams managing multiple assets, stakeholders, and compliance reviews, traditional...

Effectively Managing the Creation and Approval of Brand Assets Effectively managing the creation and approval of brand assets is essential for maintaining consistency and quality across all...

Australia's marketing scene thrives on swift action. Campaigns need to be conceptualised, developed, and launched at lightning speed to capture fleeting trends and consumer preferences. But...

Approval workflow software has become an indispensable asset for brands and ad agencies seeking to efficiently manage marketing approvals. The advantages it brings to the table are numerous and can...

Introduction In recent times, regulatory bodies and public scrutiny have intensified, highlighting the urgency for businesses to prioritize marketing compliance. Last July, ACCC Chair Rod Sims...

A talented UX Designer is an integral part of any successful product development team, as they have a unique perspective on the product from the end user's point of view. Their responsibility is to...