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Simple Marketing Operations Blog

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MS Word Approvals: The Game Changer Within Simple Admation

Imagine a world without MS Word. Or Excel and PowerPoint. It’s almost impossible. Without a doubt, MS Word and the Office 365 suite is the most popular document creation software. As a standalone...

Tips To Improve Collaboration and Communication Within Creative Teams

A few years ago a Stanford University study found that collaboration fosters motivation and transforms "work into play". In simple terms, effective collaboration creates a dynamic environment where...

Six Ways to Smash the Silo Effect that Plagues Marketing

Most customers are on first-name terms with the Silo Effect: you know, when you call your insurance company to discuss your home insurance policy and find if you also want to take a car insurance...

6 Mistakes to Avoid When Implementing Agile Marketing

Most chief executives wouldn’t even consider asking their head of human resources to run product a couple of days a week. Nor do you generally see the head of finance running public relations...

How to Consolidate 4 of Your Marketing Tools with 1 Solution

Anyone who’s ever been part of a marketing team understands how chaotic it can be to execute on strategy. This only gets worse the larger your team gets. You end up with tool chaos — multiple logins,...

6 Essential Elements for Cross-Functional Marketing Team Success

Cross-functional teams were once the domain of short-term or discrete projects – set up for a few months or a couple of years, and disbanded once the job was done. But the need for greater agility...

Why Starting a Growth Fund Will Make You a More Effective CMO

How does a company know their chief marketing officer is effective? Is it when they can quantify the return on marketing investment? Perhaps they’ve launched a social media campaign that went viral?...