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Simple Marketing Operations Blog

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Tips To Improve Collaboration for Remote Teams Working on Creative Projects

A few years ago a Stanford University study found that collaboration fosters motivation and transforms "work into play". In simple terms, effective collaboration creates a dynamic environment where...

10 Benefits of Online Proofing Software

Typically, marketing teams, no matter how big or small, in both agencies and businesses use online proofing software to manage their review and approval processes. In some cases, these marketing...

MS Word Approvals: The Game Changer Within Simple Admation

Imagine a world without MS Word. Or Excel and PowerPoint. It’s almost impossible. Without a doubt, MS Word and the Office 365 suite is the most popular document creation software. As a standalone...

Tips To Improve Collaboration and Communication Within Creative Teams

A few years ago a Stanford University study found that collaboration fosters motivation and transforms "work into play". In simple terms, effective collaboration creates a dynamic environment where...

Six Ways to Smash the Silo Effect that Plagues Marketing

Most customers are on first-name terms with the Silo Effect: you know, when you call your insurance company to discuss your home insurance policy and find if you also want to take a car insurance...

6 Mistakes to Avoid When Implementing Agile Marketing

Most chief executives wouldn’t even consider asking their head of human resources to run product a couple of days a week. Nor do you generally see the head of finance running public relations...

How to Consolidate 4 of Your Marketing Tools with 1 Solution

Anyone who’s ever been part of a marketing team understands how chaotic it can be to execute on strategy. This only gets worse the larger your team gets. You end up with tool chaos — multiple logins,...

6 Essential Elements for Cross-Functional Marketing Team Success

Cross-functional teams were once the domain of short-term or discrete projects – set up for a few months or a couple of years, and disbanded once the job was done. But the need for greater agility...

Why Starting a Growth Fund Will Make You a More Effective CMO

How does a company know their chief marketing officer is effective? Is it when they can quantify the return on marketing investment? Perhaps they’ve launched a social media campaign that went viral?...