Simple Marketing Solutions Blog

Do you regularly spend all day actioning tasks and managing your marketing projects, only to go home wondering what you actually achieved? You are not alone, and unfortunately it is increasingly...

The start of the year is often filled with planning sessions and strategy discussions about what marketing could achieve.

When it comes to enhancing marketing outcomes, much emphasis is often placed on distribution channels and determining the ideal media mix. In the past, when media expenditure accounted for a larger...

Marketers have no shortage of tools — marketing project management software, creative workflow systems, collaboration platforms. But the humble project brief still determines more about the quality...

Creating memorable marketing campaigns is one of the top challenges faced by marketers today, but the root of the problem lies in inefficient operational processes. Exhausting workloads, tedious...

A creative workflow is the defined process your team uses to move marketing content from brief to delivery — intake, briefing, production, review, approval and launch. Designing and optimising...

The cost of not having marketing project management software isn't a line item — it's paid continuously in delayed projects, excessive artwork revisions, hours lost to spreadsheet admin, misallocated...

The success of your projects doesn't just come down to creatives, clients, or products. It depends on effective process management, which is an art and a science in its own right. A critical aspect...

Creating a successful creative campaign takes careful planning, execution and evaluation. Whether you're looking to increase brand awareness, drive sales or build a community, having a clear plan in...

Spreadsheets weren't designed to manage marketing projects — they track cells, not approvals, versions, resources or deadlines. Simple Admation is marketing project management software that replaces...