Faster Product Publishing to Shopify: Retailpath’s PIM Just Got Smarter
Retailpath’s enhanced Product Information Management (PIM) platform now enables retail marketing teams to push product data and digital assets directly to Shopify—automating product specs, images,...
Love Spreadsheets? Now There’s a Smarter, Faster Way to Run Campaigns in Admation
Spreadsheets. Love them or loathe them, they’re still one of the most-used tools in marketing. Despite the rise of sophisticated marketing project management software, many teams still rely on...
The Case for Integrated Marketing Project Management Software
Why Project Management Alone Isn’t Enough for Marketing Teams Marketing has evolved into a highly dynamic, multi-layered function. Today’s teams aren’t just managing campaigns—they’re overseeing a...
Simplifying Cross-Organisation Marketing Approvals and Staying Compliant
For marketers working in banking, insurance, or financial services, delivering a campaign isn’t just about creative ideas and smart messaging — it’s about getting every piece of content signed off by...
How I Help Marketing Teams Tackle Compliance: My Go-To Tips
Marketing compliance is no longer optional—especially if you’re working in highly regulated industries like finance, healthcare, insurance or pharmaceuticals. The stakes are high, and the rules are...
How to Keep Your Brand Consistent Across Teams & Markets
Brand consistency is the backbone of a strong, recognisable business. When customers see the same messaging, visuals, and tone across all marketing campaigns and all touchpoints, they build trust and...
Why Every Business Needs a Brand Management Solution
Introducing Admation’s Brand Manager: The Smart Way to Centralise and Control Brand Assets Consistency is key when it comes to brand management. Whether you’re managing a large enterprise or a...
