Simple Marketing Solutions Blog

For marketing operations professionals, the New Year is more than a fresh calendar—it’s a critical opportunity to step back, reflect, and make strategic adjustments to your marketing workflows, ...

The creative brief isn’t just paperwork; it’s the cornerstone of your marketing project. Yet, briefing often turns out to be a challenge even for seasoned professionals. A well-written brief should...

Introduction: The Power of a Well-Written Marketing Brief

In managing and delivering creative and marketing projects, feedback is essential. It’s the compass that directs your campaigns toward achieving their goals, ensuring your brand message is both...

We’ve talked about the benefits of using a MRM tool such as Admation but it’s equally important to understand the risks of not using one. Here’s a deeper look at the risks and their impact marketing...

Simple Marketing Resource Management Effective resource management is the cornerstone of successful marketing campaigns. Marketing Resource Management (MRM) is a strategic approach to optimising...

MRM: The Missing Piece to Your Marketing Puzzle Modern marketing has evolved into a complex ecosystem of interconnected campaigns, channels, and content. To navigate this landscape successfully,...

The advertising industry thrives on a dynamic interplay of creative vision, strategic execution, and measurable results. While leadership, client relationships, and brilliant minds are all...

Ever feel like you're drowning in a sea of marketing projects? Digital, print, video – it never ends. And on top of that, each project comes with a mountain of approval requirements. Keeping track of...