Questions to ask before investing in ad agency management software
Juggling multiple tools to manage your ad agency projects? Tired of endless email trails and scrambled audit trails? Difficultly ascertaining where your jobs are at any given moment? More ad agencies...
Understanding Your Marketing Approval Workflow and Utilising Software
Today, marketers are juggling up to six social media sites at any one time and outputting 75% more content than the year before. Still a majority feel they should be performing better. With this in...
Best Practices S3: How Small Digital Agencies Punch above their Weight
In the rapidly evolving landscape of 2023, small digital agencies face a fundamental question: how can they effectively compete with larger agencies? As brands increasingly bring tasks in-house, the...
How Businesses Can Stay on Top of their Marketing Compliance
With regulatory bodies and consumers (think social media) monitoring brands more closely for their marketing practices, marketing compliance should be top of mind again this year. After all, the...
How to Build a Creative Advertising Agency that Thrives
Let's face it, the reason creatives get into this business is to be, well, creative. But all too often poor planning, clunky approval workflow and outdated management tools eat into creative time. If...
2023 Best Practices S2: Customer Retention Strategies for Ad Agencies
Statistics for client retention isn't what it used to be for creative ad agencies. In fact, today clients are only staying as long as two and half years, with other reports indicating that clients...
Admation's new 'In Progress' List helps manage marketing projects
This month, we are excited to announce a new Admation's 'In Progress' list, that is going to help you manage your marketing projects. Projects are now visually displayed on the 'In Progress'...
Admation Resource Management Features and Tools Project Managers Will Love!
While traffic and project managers have different roles within an ad agency, they share a similar focus in that both are responsible for ensuring work flows seamlessly in and out of studio or...
Best Practices Session 1: Managing Ad Agency Resources Effectively
Servicing the advertising and marketing industry over the past 15 years, we've had the opportunity to meet with many stakeholders across the business spectrum. This has allowed us to review and...