--- title: Simple Marketing Operations Blog | Geraldine Herinckx description: Simple.io Manage Marketing Better. It's Simple Industry News and Updates --- - [Resources](https://www.simple.io/resources/) - [Blog](https://www.simple.io/blog/) - [Admation Login](https://www.admation.com/cgi-bin/WebObjects/Admation.woa?configID=yfvv2aCNyy4JEeTtBbARY0) [![logo-simple-1o](https://blog.simple.io/hubfs/logo-simple-1.svg)](https://www.simple.io/) - [Products](https://www.simple.io/products/) - [Solutions](https://www.simple.io/simple-solutions/solutions-by-category/) - [Pricing](https://www.simple.io/pricing/) [![Talk to Our Team](https://hubspot-no-cache-ap1-prod.s3.amazonaws.com/cta/default/20878613/a51be753-6dc2-4054-93fc-f2ee78720a29.png)](https://hubspot-cta-redirect-ap1-prod.s3.amazonaws.com/cta/redirect/20878613/a51be753-6dc2-4054-93fc-f2ee78720a29) - [Products](https://www.simple.io/products/) - [Solutions](https://www.simple.io/simple-solutions/solutions-by-category/) - [Pricing](https://www.simple.io/pricing/) - [Resources](https://www.simple.io/resources/) - [Blog](https://www.simple.io/blog/) - [Admation Login](https://www.admation.com/cgi-bin/WebObjects/Admation.woa?configID=yfvv2aCNyy4JEeTtBbARY0) # Simple Marketing Solutions Blog Stay up to date with Marketing industry and Software  Trends and news [![image](https://blog.simple.io/hubfs/2022%20-%20Stock%20Images%20low%20res/iStock-1129571739.jpg)](https://blog.simple.io/digital-transformation-agl/) ## [Under the hood of AGL’s digital transformation](https://blog.simple.io/digital-transformation-agl/) Under the hood of AGL’s digital transformation Energy supplier AGL is undergoing a massive corporate agile digital transformation. We talked to General Manager, Customer Experience Transformation... - [Marketing Project Management](https://blog.simple.io/tag/marketing-project-management) [![image](https://blog.simple.io/hubfs/2022%20-%20Stock%20Images%20low%20res/11-AdobeStock_170017775.jpg)](https://blog.simple.io/six-ways-minimise-silo-effect-marketing) ## [Six Ways to Smash the Silo Effect that Plagues Marketing](https://blog.simple.io/six-ways-minimise-silo-effect-marketing) Most customers are on first-name terms with the Silo Effect: you know, when you call your insurance company to discuss your home insurance policy and find if you also want to take a car insurance... - [Marketing Project Management](https://blog.simple.io/tag/marketing-project-management) - [Collaboration](https://blog.simple.io/tag/collaboration) [![image](https://blog.simple.io/hubfs/2022%20-%20Stock%20Images%20low%20res/14-AdobeStock_129143692.jpg)](https://blog.simple.io/marketing-workflow-simple-streamlined/) ## [How Simple Streamlined this Marketing Workflow by 45%](https://blog.simple.io/marketing-workflow-simple-streamlined/) We wanted to help marketers understand how streamlining their marketing workflows saves time. So we created a marketing workflow to describe the process of creating a marketing workflow. Then we... - [Marketing Approval Workflow](https://blog.simple.io/tag/marketing-approval-workflow) - [Marketing Operations](https://blog.simple.io/tag/marketing-operations) [![image](https://blog.simple.io/hubfs/2022%20-%20Stock%20Images%20low%20res/AdobeStock_263827507-1.jpg)](https://blog.simple.io/7-tips-for-consistency-clarity-and-cut-through) ## [7 Tips for Achieving Consistency, Clarity and Cut-Through in Marketing](https://blog.simple.io/7-tips-for-consistency-clarity-and-cut-through) At a recent summit on customer experience, analyst firm Gartner debunked three myths about the customer experience. Instead of talking about how companies need to go above and beyond to delight the... - [Marketing Operations](https://blog.simple.io/tag/marketing-operations) [![image](https://blog.simple.io/hubfs/2022%20-%20Stock%20Images%20low%20res/AgencyProjectManagement%20copy.jpg)](https://blog.simple.io/laying-the-foundations-for-transformational-change-in-marketing) ## [Laying the foundations for transformational change in marketing](https://blog.simple.io/laying-the-foundations-for-transformational-change-in-marketing) Few people know what it takes to deliver successful transformations in marketing and operations as well as Norma Abeyasekera, founder of Abey & Abey Consulting and former Director Operations,... - [Marketing Resource Management](https://blog.simple.io/tag/marketing-resource-management) - [Marketing Project Management](https://blog.simple.io/tag/marketing-project-management) [![image](https://blog.simple.io/hubfs/2022%20-%20Stock%20Images%20low%20res/8-AdobeStock_293027956.jpg)](https://blog.simple.io/6-things-to-do-after-a-marketing-team-restructure) ## [6 Things to Do After a Marketing Team Restructure](https://blog.simple.io/6-things-to-do-after-a-marketing-team-restructure) Marketing teams were once relatively stable structures with brand and direct marketing teams, perhaps a communications or events team, and a few agency partners. That has changed with the addition of... - [Marketing Resource Management](https://blog.simple.io/tag/marketing-resource-management) - [Marketing Project Management](https://blog.simple.io/tag/marketing-project-management) [![image](https://blog.simple.io/hubfs/2022%20-%20Stock%20Images%20low%20res/iStock-1224089927.jpg)](https://blog.simple.io/marketing-planning-needs-updating/) ## [5 Signs Your Marketing Planning Process Needs an Update](https://blog.simple.io/marketing-planning-needs-updating/) “Planning is bringing the future into the present so that you can do something about it now.” That’s the claim of time management guru Alan Lakein. So why don’t more marketers look forward to... - [Marketing Resource Management](https://blog.simple.io/tag/marketing-resource-management) - [Marketing Approval Workflow](https://blog.simple.io/tag/marketing-approval-workflow) [![image](https://blog.simple.io/hubfs/2022%20-%20Stock%20Images%20low%20res/iStock-864410940.jpg)](https://blog.simple.io/4-marketing-technology-trends-higher-education-marketing) ## [4 Marketing Technology Trends that will Transform Higher Education Marketing](https://blog.simple.io/4-marketing-technology-trends-higher-education-marketing) “There’s a tsunami coming.” So said John Hennessy, President of Stanford University in a now-famous interview with The New Yorker in 2012. 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