Simple Marketing Solutions Blog

A few years ago a Stanford University study found that collaboration fosters motivation and transforms "work into play". In simple terms, effective collaboration creates a dynamic environment where...

In recent years, there has been increased emphasis on data security and consumer protection, so much so that several countries around the world have enacted laws and regulations to protect consumers...

Spreadsheets have traditionally been used by marketing teams and ad agencies to track approvals, manage resources and timelines, allocate tasks and more. But recently the demands on marketing teams...

So, you've found the right Marketing Project Management Software and you can't wait to roll it out to your team. Considering that finding the right product for your organization is a challenge in...

Managing marketing requests and project briefing is a major pain point for many marketing teams and internal creative departments – especially when they are located in different divisions,...

As the number of marketing campaigns increase to satisfy multiple channels, marketers are faced with new challenges. Project management tools and processes that may have worked previously are just...

In the past few years, there have been significant changes in the marketing landscape from new social media platforms, new ways to generate awareness about a brand or product, new technologies, and,...

Marketing is facing disruption and change on a scale not seen before. How do you win the hearts and minds of your customers and your organisation at a time of rapid digital transformation? Simple...

These days you can’t turn around in business without being exposed to some form of digital transformation. It seems everyone is either actively planning, just emerging from, or deeply mired in a...

Business professor Leon C Megginson’s famous words sum up the conundrum facing a growing number of marketing leaders who are turning to agile marketing processes to help them prosper in a disrupted...