Part I: Why users fail to engage agency project management software
When implementing agency project management software, a common problem experienced across the advertising industry is that users don?t always engage the tool. For many, it?s a source of frustration....
Assessing ROI on implementing Ad Agency Project Management Software
Recent studies show that the return on investment (ROI) for businesses implementing project management software lies somewhere between 15-30%. It?s worth noting, though, the ad agencies that profit...
10 great benefits of agency project management software
If you?re an ad agency experiencing the perpetual grind of high artwork revisions, a lack of transparency on projects, missed deadlines and budget blowing outs, perhaps it?s time for a change. ...
Solutions to your marketing project management challenges
Last week, we looked at the most common marketing prioject management challenges. Now that we've identified the challenges with managing marketing projects, let?s look at some of the solutions.
Know the risks of working with smaller ad agencies
Over the last couple of weeks, we?ve been looking at the benefits for brands working with smaller ad agencies. This week we?re going to review the flipside of the argument and outline some of the...
Tips for managing approval workflow on a co-marketing campaign
In its Modern Trail Campaign the US lifestyle brand, Timberland, launched a social media campaign that saw its independent retailers spruik its products across Facebook, Twitter and Instagram. The...
5 Integrated Modules of Admation: Manage Marketing Operations Better
Previously we looked at some of the great benefits associated with a range of marketing and ad agency project management software in the marketplace. This week we're going to look at how admation...
Benefits of integrating online proofing & project management software
As a standalone solution, online proofing tools offer many great benefits to marketers and ad agencies. Nonetheless, when you're juggling multiple projects at any one time it's a win-win if your...
Stay in the driver?s seat when selecting project management software!
More and more brands are getting on board with project managment and approval workflow software. And why wouldn?t they? With inbuilt project management and online proofing tools and benefits such as...
