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How I Help Marketing Teams Tackle Compliance: My Go-To Tips

Marketing compliance is no longer optional—especially if you’re working in highly regulated industries like finance, healthcare, insurance or pharmaceuticals. The stakes are high, and the rules are...

The Dirty Dozen: 12 Common Marketing Problems Simple Solves

Running marketing using spreadsheets, email and other tools that aren’t fit for purpose? The result is hours of time wasted each week in inefficient processes, opportunities lost through lack of...

Simple's New Website Showcase their Marketing Operations Software

You may recall last year Simple and Admation joined forces to deliver the marketing industry with a comprehensive product suite that helps solve marketings biggest challenges. Our combination...

Balancing Agile Marketing and the Creative Process

Balancing agile marketing and the creative process Agile marketing and the big creative idea: can they be cosy bedfellows or are they mutually exclusive?

How Simple Fills the Gaps in the Marketing Process

Ever felt like you’re working in a team of one? Even in big marketing teams it can feel like you come in, do your job, and hand your work over to the next person with little idea of when you’ll see...

Agile Marketing Software: How Simple Supports your Agile Process

Business professor Leon C Megginson’s famous words sum up the conundrum facing a growing number of marketing leaders who are turning to agile marketing processes to help them prosper in a disrupted...

Why Intellectual Property is Crucial to your Brand’s Digital Marketing Success

It should be a simple matter to get a copy of a brand ad from the brand owner, right? Um, not so fast. As the Simple team discovered recently, whether a brand owns the intellectual property in their...

The Death of the Spreadsheet Marketing Calendar

Managing all your marketing activity without a marketing calendar is a bit like having a dozen balls in the air and trying to guess how fast each one is spinning while riding a unicycle on a...

How to Consolidate 4 of Your Marketing Tools with 1 Solution

Anyone who’s ever been part of a marketing team understands how chaotic it can be to execute on strategy. This only gets worse the larger your team gets. You end up with tool chaos — multiple logins,...