Wrapping up 2018!
As 2018 wraps up, we hope it's been a productive year for you. Let's take a look at the year in review to see how it stacked up for the marketing and advertising industry.
Tips to consider before selecting a small ad agency
If you?re a brand looking to hire a boutique or small ad agency, like any first time relationship it?s important to think carefully about your selection process. To ensure your relationship is a...
Better Marketing Projects Briefs: Less Bliss Tea
The Dilemma & The Fix Series - Part 6 The Dilemma Adrianna is a production manager who received news today that yet another project commenced without a brief. How could this happen? you ask. Adrianna...
Using MRM to Manage Marketing Campaigns and Lighten Your Load!
Visibility, reliability, ease ?. not exactly the words that come to mind when you?re elbow deep in marketing campaigns, especially in the absence of a tool that can help lighten the load. Like...
Project Management Hacks #2: Manage Project Resources with Ease!
Question: I?m a marketing manager in a medium sized organisation. Last year we increased our marketing output substantially and hired a team of designers and copywriters. Meanwhile, I?ve stepped into...
Project Management Hacks #1: Call the shots on your approval workflow
Question: I'm a project manager who works with a great studio team on a range of marketing projects. The problem is that, while we work like a well-oiled machine, it's tricky managing the approval...
Client Case Study: Nib's Success Story with Admation
Introduction to the Client:Nib, a renowned Australian health insurer, has been a valued client since 2018. They offer financial, health, and insurance solutions to a customer base exceeding 500,000...
Youi Insurance selects admation to streamline its marketing projects
Youi Insurance has nominated admation as its preferred marketing project and resource management software. We're very excited about this new relationship and look forward to adding value to Youi's...
Email approvals: an ancient practice akin to the horse and cart?
As a freelance copywriter, I write articles about best practices and tips for better managing creative projects. I?m a bit of an efficiency nerd, so I genuinely get a kick out of brainstorming, ?how...
Have More Visibility Over Your Marketing Projects Without Losing Your Head
The Dilemma and The Fix Series - Part 4: The DilemmaJames is Head of Marketing and currently doing the annual budget for his department. Since ramping up operations, he has no idea how much time is...
